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The Psychology of Elections: How the 2016 & 2020 US Elections help explain the psychology behind the process!

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                                It is true that elections can have many consequences, more profound than one can imagine! The elections of 2016 & 2020 are no exception to this... The power of our vote, cannot be taken likely or underestimated. However, there is in fact an entire psychology about how people feel, think & behave during election season both from a group & individual perspective. It's a psychology that influences the way people vote & who they vote for. This psychology can often make elections confusingly difficult to understand or predict, which often leaves as many questions as it does answers about both the sacred process & the very nature of our elections themselves!   The primal instict of Fear often drives elections:  Lets start with a basic primal instinct that often drives the process, Fear! This emotion is often promoted by the candidates themselves; Fear of the other side, the party, the unknown, and fear of the status quo. The continuatio